Four Cities Media knows that a brand is the most powerful tool in business, and must represent the highest quality in service to its customers and its community.  We’re proud to have the following brands in the Four Cities Media family:

WSHF serves the Shoals area of Northwest Alabama at 94.5 FM and worldwide at via its digital audio stream.  WSHF promotes songwriters and recording artists from the Shoals Area inside of its Classic Country format proudly originating from the “Music Capital of Alabama!”


Tennessee Valley News covers the stories that matter most in North Alabama!  Launched in 2013, TVN has steadily increased its reach and focus across the region.

Visit The Shoals is a tourism initiative launched in 2017 as a partnership between WSHF and Four Cities Media to promote the Florence-Muscle Shoals market outside of the area.